Being the gauge of the breeders’ performance and the link between two of the primary phases of the value chain, hatcheries have a dedicated module at AbuErdan. The module’s goal is to collect, correlate, streamline the flow of data, and act as the connector between breeders and broilers or sale of chicks. The hatchery module keeps track of egg production dates and source farms and sends production KPIs (hatchability, fertility, and hatch-of-fertile, etc.) back to the breeders’ module. In addition, it generates analysis for hatch breakout and output chicks grading.